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AdVision Medienbeobachtung Out Of Home

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Digital Signage / Out-of-Home-Channel

Collection of digital poster advertising (Out-of-Home-Channel)

AdVision digital collects all the activities in the area of digital poster advertising (Digital Signage) that are broadcasted on the “Out-of-Home-Channel”. This is a relatively young medium of electronic outdoor advertising intended to make poster advertising in highly frequented train station areas even more attractive.

At the end of 2011, the Ströer Gruppe corporation installed around 1000 screens for the “Out-of-Home-Channel” in approximately 200 of the most important train stations in Germany. With large displays, Full HD resolution and the synchronized operation of various screen surfaces, these are intended to combine the advantages of outdoor advertising and TV.

Every digital advertisement broadcasted on the “Out-of-Home-Channel” can already be researched in GWA-AdZyklopaedie. With the possibility to occupy certain time slots, the “Out-of-Home-Channel” offers you an even more flexible way of addressing your target group. Working people at rush hour, pupils and families at midday, night owls and culture fans in the late evening or shopaholics on the weekends – no matter who you want to address, with Infoscreen you will reach your exact target audience.

The following additional information about digital poster advertising is recorded in GWA-AdZyklopaedie:

AdVision digital GmbH - exact insertion time (day and time slot)   exact insertion time (day and time slot)  
AdVision digital GmbH - place  place 
AdVision digital GmbH - frequency   frequency
AdVision digital GmbH - insertion price   insertion price

AdVision delivers all common digital formats in HD:

AdVision digital GmbH - MPEG2 in 6 MBit   MPEG2 in 6 MBit  
AdVision digital GmbH - MPEG1  MPEG1 
AdVision digital GmbH - Adobe Flash   Adobe Flash  
AdVision digital GmbH - MPEG4 H.264 (for MAC Quicktime)   MPEG4 H.264 (for MAC Quicktime)
AdVision digital GmbH - WMV as ASF (Version 9 for Windows Mediaplayer PC)   WMV as ASF (Version 9 for Windows Mediaplayer PC)  
AdVision digital GmbH - 3GP (for mobiles)   3GP (for mobiles)
AdVision digital GmbH - Storyboard with nine pictures as jpeg  Storyboard with nine pictures as jpeg
AdVision digital GmbH - more formats on request  more formats on request